Salesforce, the Customer relationship management (CRM) platform though famous, got complaints of “clunky UI”, “too much data entry”, and even “not user friendly”. However, one start-up has come to the rescue of Salesforce. Scratchpad aims to make Salesforce a more effective platform, a modern workspace designed for CRM. scratchpad 13m series venturessawersventurebeat.
Scratchpad, founded in 2019 in San Francisco, has various productivity tools like spreadsheets, notes, tasks, search, kanban boards, collaboration and more. The company provides all this to the users in a user-friendly interface. It allows direct interaction with the sales data and workflows. scratchpad salesforce series craft venturessawersventurebeat.
Scratchpad has raised $13 million in a Series A funding round helmed by Craft Ventures. Accel also participated in the bid. David Sacks of Craft Ventures will join the board of Scratchpad. According to Pouyan Salehi, Scratchpad CEO and co-founder, it will eliminate the administrative work of the sales personnel. It will stop admin time and increase sales performance. salesforce 13m series venturessawersventurebeat.
Scratchpad delivers on the needs of sales professionals. It includes notes that the sales rep can use when on calls. It also helps them to connect to Salesforce directly. One can also see different views for managing pipelines, for example, a grid view for the records, circumventing the need for spreadsheets. scratchpad salesforce 13m series.
With Scratchpad, users can search for accounts, contacts, and leads not only on the platform but also on Gmail, Google and Calendar. The platform supports the prospect of collaboration. Users can add the extension to their browser. Then, log in with their credentials. It is a SaaS business model. It has tiers from free to $39 per-user team and business plans.
Scratchpad has already acquired an impressive list of customers, including Splunk, Adobe, Autodesk, Snowflake, Twilio and Box. Scratchpad looks to expand its horizon.
